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PIM
autoresponder
Keeping in touch with your customers is an integral
part of successful business, but can be time consuming
and costly. Email is an ideal solution: it’s powerful,
low cost and effective. PIM autoresponder is an automated
tool which enables you to deliver personalised information
to both existing and potential customers and automatically
follow up over the coming days, weeks and months.
Respond to enquiries automatically
Any enquiries will instantly receive your preset
message and will be followed up automatically by a sequence
of pre-planned messages as set by you.
PIM autoresponder can send an unlimited number of automatic
email messages that are triggered by an initial enquiry
from a client or a manual entry through your administration
area. Follow-up of potential clients is automatic - once
you have created your sequence of messages the system
will respond to all initial enquiries. This can maximise
your advertising spend, increase conversion rates and
reduce advertising conversation.
Automated customer follow up with personalised messages
PIM autoresponder allows you to personalise all
emails sent. Adding the personal touch to your messages
dramatically increases the response rate. PIM autoresponder
allows you to use definable fields within your emails.
“Dear Sally " at the top of the email will grab
Sally's attention far more than "Dear Customer"!
In addition to items such as forename or surname, PIM
autoresponder allows further personalisation within the
body copy of the text. High levels of personalisation
within email dramatically increases response.
Complete control of message content
and timing
Through a password protected, easy-to-use web based
menu you will gain access to your personal administration
area. Here you can specify the content of each message,
and when it is to be sent, along with any personalisation
details. Messages can be in plain text or HTML formatted.
Within the administration area there are integrated instructional
and help files that allow you to manage your system. You
have complete autonomy over timing and content of all
of your messages.
Maintains and builds your customer database
Collecting and storing information from customers
or potential customers is one of most important functions
your website can perform. With PIM autoresponder you have
a powerful data collection tool that can be integrated
easily and seamlessly with your website.
PIM autoresponder can collect and store up to 25 pieces
of information from each customer. In addition to details
such as name, address, phone number and so on, it can
contain "question and answer" sets to gather
details of customer preferences and other demographic
details. PIM autoresponder will automatically generate
the necessary Form Code to place on your web site. Any
enquiry will be automatically logged and responded to.
In addition, you can import client details from an existing
database or add them manually through your administration
area.
Precise targetting of your messages
PIM autoresponder allows you to search your client
data via any field you choose. This provides for precise
targetting of your messages dependent on what you know
about your customer and their expressed interests or preferences.
Use existing client data
In addition to collecting information from your
website, PIM autoresponder lets you import client details
from an existing database or mailing list. You can also
add them manually through your administration area.
Send client newsletters
As well as using PIM autoresponder to automatically
follow up clients you can use it as a broadcast tool for
monthly newsletters or new product launches. Using an
email newsletter is an effective way to keep in touch
with your customers and prospects on a regular and scheduled
basis. Your newsletter can include articles on topics
of interest to your readers, relevant news, case studies,
your own commentary on the issues of your industry, useful
information about your products or services, or anything
else you feel is beneficial. A regular newsletter keeps
you visible to your customers, and serves as a subtle
reminder for them to return to your website, buy your
product, use your service or visit your retail store.
Automatic handling of "unsubscribe"
requests
You should allow your clients the option to ‘Opt
Out’ from your email list. All emails sent by PIM
autoresponder include an unsubscribe link. This enables
recipients of your emails to unsubscribe automatically
and receive instant notification that their wishes have
been actioned. This is essential "netiquette";
being automatic, it saves you an enormous amount of time.
Additionally you can unsubscribe individuals manually.
Free Trial of PIM autoresponder
To get an idea of the power and flexibility of
PIM autoresponder, you can sign up for a free
trial. This Free Trial version allows you to see what
PIM autoresponder could do for you, and how easy it is
to manage. See our Free
Trial page for further information.
Further information
The answers to many commonly asked questions about
PIM autoresponder are on our "Frequently
Asked Questions" page. Alternatively, contact
us for further information.
Pricing
All prices are exclusive of
VAT.
| Monthly |
Contact us
now for current prices |
Contact us
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